Sustaining Manufacturing Growth Through Marketing in a Poor Economy
Fabricating & Metal Work
MARCH 19, 2025
By focusing on value, leveraging digital tools, and strengthening customer relationships, manufacturers can not only weather economic storms but also emerge stronger when the skies clear. Investing in marketing is not just a cost its a critical investment in the future. With more than 40 years of experience in marketing, including my tenure as marketing director of Hainbuch America since 2012, Ive witnessed the transformative power of strategic marketing in the manufacturing sector.
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