Truss Beverage selects supplier for THC-infused beverages

NANOOSE BAY — Truss Beverage Co., a joint venture between affiliates of Molson Coors Canada and HEXO Corp., has selected Protonify as a supplier of THC for their cannabis-infused beverage lines.

Truss has a ranging portfolio of products, including THC-infused cocktails and THC-infused soft drinks. Protonify was approached by Truss to supply THC for products in their cannabis beverage line.

“As the leading cannabis beverage company in Canada, Truss has always been committed to delivering the highest quality and most consistent products for legal aged consumers,” said Vladimir Zhuravel, head of operations, Truss Beverage Co. “We believe purity is important for our consumers and Protonify’s high purity THC was a step-change improvement for us.”

“For Truss to select our ingredients is testament to the unparalleled quality and purity of our products. Our mission is to lower the barriers of high purity ingredients for CPG manufacturing partners,” said Andrew Fisher, CEO, Protonify. “Consumers are seeking the healthy alternatives that Protonify enables Truss to deliver, consistently and at scale.”