Hyundai, Genesis and Kia win design awards at Brand & Communication Design 2022
by CM Staff
Hyundai Motor, Genesis and Kia have reportedly won eight design awards, including two 'Best of the Best' and six 'Winner' honors, at the Red Dot Award: Brand & Communication Design 2022.
SEOUL — Hyundai Motor, Genesis and Kia have reportedly won eight design awards, including two ‘Best of the Best’ and six ‘Winner’ honors, at the Red Dot Award: Brand & Communication Design 2022, hosted by Germany’s Design Zentrum Nordrhein-Westfalen.
In addition, Red Dot Award honoured Hyundai Motor with a ‘Winner’ award for Hyundai Motor Songpa Showrooms in the Brand Stores category. The hall provides a new space and customer experience based on Hyundai’s Concierge service.
For Genesis luxury brand, Genesis Suji, Genesis Studio Anseong and Genesis House New York each received a Red Dot award for Retail Design. Plus, Genesis Connected Car Integrated Cockpit (ccIC) won for its User Interface.
Kia Corporation also earned a ‘Winner’ award for its Corporate Design Guides. ‘Kia CI Guideline’ is a design manual for communicating the corporate identity to global customers in line with the company’s new brand direction and strategy.